Vegan food: a growing market

The market for vegan foods is growing.
On November 1st, it was World Vegan Day: World Veg Day primarily aims to celebrate veganism, highlighting all the positive aspects of this dietary choice.

Vegans, vegetarians, omnivores: some data

The initiative also promotes the exchange of ideas and dialogue with omnivores and vegetarians.
I take this as a cue for another reasoning: let's look at the vegan food market (here you can find the section dedicated to vegan foods).
In 2023, according to data from Eurispes' Italy Report, 4.2% of the sample interviewed adopted a vegetarian diet, while 2.4% identifies as vegan, bringing the total to 6.6%.

What’s interesting is that compared to the previous year, there is a slight decrease, as in 2022, vegetarians were 5.4% and vegans 1.3%. The remaining 93.4% of the sample states they do not follow a vegetarian diet, but 7% of them declare they did so in the past.

The interest generated by plant-based products

In general, however, there is a growing interest in plant-based products; in fact, supermarkets are dedicating more and more space to this category, and these are products that are also used by consumers who are not vegan or vegetarian.

Indeed, overall, the global market for vegan foods, which was worth $26.83 billion in 2021, is expected to significantly increase, reaching $65.4 billion by 2030, with an annual growth rate of 10.41%, according to a study conducted by Precedence Research.

Microalgae as a protein supplement

Microalgae, primarily Spirulina, with its very high protein content (65-70%) and noble amino acid composition (it contains all of them!) fit into this expanding market.
More alternative proteins (from microalgae) for everyone (not just vegetarians and vegans)? What do you think?