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The sweet little boat resting on the Menago stream welcomes all those who arrive for the first time at the Antico Molino Rosso by Gaetano Mirandola. A suggestive image that captures the essence of this beautiful organic reality of high-quality flour and cereal production.
Antico Molino Rosso: water, land, man
The virtuous triangle that generates life. Gaetano Mirandola has always been recognized as one of the most active and important ambassadors and communicators of organic value in Italy. Starting from the province of Verona, from lands unknown to most, with a centuries-old cereal vocation among ancient riverbeds, products from the old paths of the Adige and its branches in ditches and streams that have served local populations and their crops. Once, these lands had many mills, especially in the lower Veronese area, and even today, there are significant testimonies like that of Molino Rosso. In these places, Gaetano Mirandola created a company-laboratory of ideas even before a real dusty mill of flours and cereals.
Here his idea of dietary balance is born, based on knowledge. A value that concerns not only his company but especially those who operate on those lands to produce in a healthy and responsible manner, respecting the environment and its integrity. A strong action of awareness and communication towards cereal-producing companies, bakers, and all artisans who worked with those flours. An effort that has borne fruit and today has changed the way of conceiving the quality of mill products among operators and, increasingly, among consumers.
When you buy Antico Molino Rosso flour, you participate in a process of environmental, economic, and productive sustainability. All in respect of human rights and the purity of creation. Gaetano Mirandola has accustomed the world of communication to speak of biodedicated companies, that is, realities that produce only what they can based on the seasons and what Mother Nature provides each year. There is nothing chemically forced. Nothing stressful for nature and plants. It is a new concept that brings man closer to the earth and makes him a part of its essentiality. We have made the selection of products together with Gaetano, who reserved an exclusive for us that enriches our virtual shelves; that sixth sense that every form of life has: its soul.